As most are aware by now, the ACC has signed on with the New Era Pinstripe Bowl (located at Yankee Stadium in the Bronx, NY) for a six-year term starting in 2014. The game will rotate the league’s third through sixth postseason selections, and will match the ACC up against the Big Ten, the only other major conference with a foothold near the New York area. Obviously, this sets the stage for what should be an interesting battle between the two conferences to gain market share in the nation’s largest television market (and the largest without a major college football team to call its own).
Over its three years of existence thus far, the Pinstripe Bowl has found success in featuring nearby teams Syracuse and Rutgers, and pitting them against Big 12 schools they wouldn’t normally play (or in the case of West Virginia, played regularly for decades). With those two schools off to the ACC and Big Ten, respectively, this move only makes more sense now. It also allows the Pinstripe Bowl to continue moving up in the bowl payout hierarchy, but will that mean a bump up in importance as well? Last year, the Pinstripe Bowl’s $1.8 million payout was 12th among non-BCS games in terms of payout. Now, with a more lucrative setup matching up teams either from nearby campuses or with large alumni bases in New York, I’d bet that number has a chance to increase. The key, however, will be variety.
The biggest knock on the Pinstripe Bowl up to this point is that it hasn’t had to deal with hosting teams outside of the New York/New Jersey corridor, featuring SU twice and Rutgers once — all wins for the “home” team. Northeast football fans don’t exactly have a sterling reputation for traveling, so this arrangement — despite the fact that it’s in the snowy northeast in December — has been advantageous for both sides. I’m doubtful this will continue, however, if the two teams continue to be shuttled off to the Bronx. And that’s where the rest of the teams in their respective conferences come in.